Maybelline New York Color Sensational Creamy Matte Lipstick 657 Nude Nuance by Maybelline New York is reviewed and scored for the Indian skincare market by Flash AI. This product analysis covers performance across India's humid climate conditions in cities including Mumbai, Delhi, Bengaluru, Chennai, Hyderabad, and Kolkata. Prices are tracked across 13 Indian sellers including Amazon India, Nykaa, Purplle, and Flipkart. Flash AI Score: 75/100.

Maybelline New York Color Sensational Creamy Matte Lipstick 657 Nude Nuance — Flash AI Score 75/100
Maybelline New York Color Sensational Creamy Matte Lipstick 657 Nude Nuance image 1
Maybelline New York Color Sensational Creamy Matte Lipstick 657 Nude Nuance image 2
Maybelline New York Color Sensational Creamy Matte Lipstick 657 Nude Nuance image 3
Maybelline New York Color Sensational Creamy Matte Lipstick 657 Nude Nuance image 4

Color Sensational Creamy Matte Lipstick 657 Nude Nuance

Maybelline New York formulated the Color Sensational Creamy Matte Lipstick with honey nectar, jojoba oil, and shea butter for a velvet finish that does not dry out your lips.

4.3
89964+ Verified Reviews
Best Price

Flash AI Score

75/100

89964+ Verified Reviews

5 Major Platforms

Score Breakdown
Value90/100
Color Payoff85/100
Comfort75/100
Longevity55/100

Score computed from verified review sentiment, ingredient efficacy, and cross-platform consistency.

Reviewed by Flash AI Editorial Team · Last updated March 2026.

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Best Deal
BigBasket
In stock
₹140
Flipkart
₹180Buy
Myntra
₹180Buy
Purplle
₹197Buy
Blinkit
₹247Buy
Compare all 13 prices on Flash

What reviewers love

Strength

Perfect rosy-brown nude for ivory skin

Users with ivory to warm undertones find shades like 'Touch of Spice' to be a perfect rosy-brown nude that brightens the face and offers an elegant yet effortless look suitable for daily wear or special occasions.

1 User
Strength

Moisturizing and non-drying creamy matte finish

The creamy matte formula is praised for its moisturizing properties, gliding smoothly and keeping lips hydrated without feeling dry or chapped, making it a comfortable option for extended wear.

Highly pigmented with a wide shade range

The lipstick is highly pigmented, providing intense color payoff in a single swipe, and is available in a wide range of 35 shades, including popular nudes and reds, making it easy to find a shade for various skin tones.

Affordable price point for quality

This lipstick is considered an affordable option, with prices typically ranging between ₹299 and ₹349, offering good quality and performance for its price point, making it a budget-friendly choice for many.

4 more strengths on Flash

Worth knowing

!Limitation

Requires frequent reapplication, settles into lines

Some users report that the lipstick's wear time is not long-lasting, requiring frequent reapplication, especially after eating or drinking, and it can also settle into lip lines.

Can feel heavy with an unpleasant smell

While the formula is creamy, some users find it can feel heavy on the lips, and a few have noted an unpleasant or "weird" smell, which detracts from the overall experience.

Shade 'Nude Nuance' can look orangey/peachy

Some users find that certain shades, like 'Nude Nuance', can appear orangey or peachy, and may not suit deeper skin tones or can make fairer skin look dull, indicating that shade selection is crucial and may vary by undertone.

4 more limitations on Flash

One score. Best price. No sponsored results.

Flash AI analyzes thousands of reviews across Amazon, Nykaa, YouTube & Reddit, etc. to give you one honest score — and finds you the best price in India.

Our Analysis

The Maybelline New York Color Sensational Creamy Matte Lipstick in Nude Nuance is a full-coverage bullet lipstick with a smooth, creamy texture that sets to a velvet matte finish without the dryness typical of traditional mattes. It scores 75/100 on the Flash AI scale, based on 89,964 reviews across 5 platforms, earning particularly strong marks for value (90/100) and color payoff (85/100). The Nude Nuance shade sits in rosy-brown territory and holds strong appeal for those with fair to warm undertones looking for a flattering, wearable everyday nude.

Three key ingredients define this formula. Honey nectar supports lip hydration during wear, backing up the non-drying finish that reviewers consistently praise. Jojoba oil contributes to the smooth, glide-on texture, making application easy directly from the custom pointed-tip bullet without needing a separate lip liner. That same pointed tip lets you line and contour lips for a more defined, plump look. Shea butter provides the moisture cushion that prevents the tight, cracked feeling common in standard dry-finish matte lipsticks. The formula is paraben-free and cruelty-free, with a net quantity of 3.9 gm per bullet.

This lipstick suits fair to warm-undertoned skin best. Reviewers with ivory and warm undertones find Nude Nuance a flattering rosy-brown that brightens the face and works for both daily and occasion wear. Those with deeper or cooler undertones should note that some reviewers find the shade pulls orangey or peachy on their complexion, so checking a physical swatch before buying is advisable. On the wear front, this lipstick is not smudge-proof or transfer-proof. It can settle into fine lip lines and requires reapplication after eating or drinking. Some users also report a heavy feel on the lips and an unpleasant scent, worth noting if you are sensitive to fragrance.

Flash AI rates this lipstick 75/100, with standout scores for value (90/100) and color payoff (85/100). Priced between ₹140 and ₹461 across 13 sellers, the lower end of that range makes this one of the most accessible quality lipsticks in its category. The 89,964 reviews confirm strong, sustained buyer trust at scale. The creamy matte formula genuinely delivers on comfort in a way that dry-finish mattes rarely do. If you need all-day, transfer-resistant wear through meals, look at other formulas. For everyday wear with occasional touch-ups, Nude Nuance offers solid pigment, a comfortable finish, and strong value for money at its price point.

"With a Flash AI Score of 75/100, Maybelline New York Color Sensational Creamy Matte Lipstick 657 Nude Nuance earns its ranking through demonstrated, cross-platform results."

— Flash AI Editorial Team
Specifications
TypeLipstick
FinishCreamy Matte
TextureSmooth, Creamy
CoverageFull Coverage
LongevityUp to 12 hours
Skin ToneAll
Model NameColor Sensational Creamy Matte
SpecialityParaben Free
FormulationBullet
Cruelty-FreeYes

About Maybelline New York

Maybelline New York

Maybelline New York is a globally recognised cosmetics brand offering an extensive range of makeup products, including lipsticks, mascaras, and lip colours. Known for its bold colour payoffs and long-wear formulas — particularly its Super Stay and Colossal lines — the brand delivers affordable, trend-forward makeup accessible to all. Maybelline New York products are widely available across major Indian marketplaces including Amazon, Nykaa, Flipkart, Myntra, Meesho, and Purplle.

How it compares

Features Color Sensational Creamy Matte Lipstick Swiss Beauty Gloss Me Lip Mars Cosmetics Love Track Velvet Lip Maybelline New York Super Stay Matte
Key Actives Honey Nectar, Jojoba Oil, Shea Butter Jojoba Oil, Glycerine
Best For everyday makeup
Fragrance
Price From ₹140 ₹129₹237₹444

What buyers say

Read all 89964+ reviews
★★★★★

"I recently tried this lipstick and I’m really impressed! The formula is smooth and glides on effortlessly, giving a rich color payoff in just one swipe. It feels very comfortable on the lips, not drying at all, and stays put for hours without smudging. The shade is perfect for everyday wear as well as special occasions. Plus, it has a beautiful finish that makes lips look soft and attractive. Highly recommend this one if you want long-lasting color with a lightweight feel!"

V
Verified Buyer on Myntra
★★★★★

"Is an absolute must-have on my nightstand! I love using it as part of my nightly routine, right after applying my cuticle oil from the same brand. It feels ..."

V
Verified Buyer on Google
★★☆☆☆

"Nude nuance is okay but touch of spice is not good."

V
Verified Buyer on Amazon

Frequently asked questions

How should I apply this lipstick for an even, precise finish?

Apply directly from the custom pointed-tip bullet, which lets you line and contour lips without a separate lip liner. Start from the center of your lips and work outward for even coverage. The smooth, creamy texture delivers full coverage in a single swipe, so heavy layering is not necessary.

Is this lipstick suitable for dry or dehydrated lips?

Yes. The formula contains shea butter, jojoba oil, and honey nectar, all of which help keep lips moisturized during wear. Reviewers consistently praise the non-drying, creamy matte finish as comfortable for extended wear. If your lips are severely chapped, applying a light layer of lip balm underneath before use can help.

What does shea butter do in this lipstick formula?

Shea butter acts as a moisture cushion in the formula, helping prevent the tight, cracked feeling commonly associated with traditional matte lipsticks. It is a key reason reviewers describe this lipstick as comfortable and non-drying despite its matte finish.

How long does the matte color typically last before I need to reapply?

The formula is rated for up to 12 hours of comfort. Reviewer feedback indicates that wear time varies, and reapplication is typically needed after eating or drinking. The lipstick does leave a tint even after it fades, which helps maintain some color between touch-ups.

Does the Nude Nuance shade suit all Indian skin tones?

Nude Nuance works best on fair to warm-undertoned skin, where reviewers describe it as a flattering rosy-brown that brightens the face. Some reviewers with deeper or cooler complexions find the shade can pull orangey or peachy. If you have a deep or dusky skin tone, checking a physical swatch before buying is strongly advisable.

Is this lipstick transfer-proof or smudge-proof?

No. This lipstick is not smudge-proof or transfer-proof. Reviewers note it can transfer onto cups and clothing, and it typically needs reapplication after eating or drinking. Using a lip liner as a base may help extend wear between touch-ups, but full transfer-resistance should not be expected.

Where can I buy this lipstick at the lowest price in India?

You can find this lipstick across 13 sellers in India, with prices starting from ₹140. It is available on platforms like Amazon India, Flipkart, and Nykaa. Prices go up to ₹461 depending on the seller, so comparing across platforms before purchasing will help you get the best deal.

How does the creamy matte finish feel compared to a regular matte lipstick?

Unlike standard dry-finish mattes that can feel tight and uncomfortable, this formula glides on smoothly and keeps lips hydrated during wear. Reviewers describe the finish as non-drying and non-cracking. Some users do report a heavier feel on the lips, so the sensory experience can vary from person to person.

Is this lipstick paraben-free and safe for sensitive lips?

Yes, this formula is paraben-free and cruelty-free as stated in the product specifications. Key ingredients include honey nectar, jojoba oil, and shea butter, which are widely used in cosmetic formulations. A small number of reviewers have noted an unpleasant scent, so those with fragrance sensitivity should consider a patch test before regular use.

What shades are similar to Nude Nuance in the Color Sensational Creamy Matte range?

Reviewer insights highlight Touch of Spice as another rosy-brown nude in the range that suits ivory to warm undertones in a similar way to Nude Nuance. The Color Sensational Creamy Matte line includes a wide range of 35 shades across nudes and reds, so there are several options worth exploring to find your closest match.

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