Score computed from verified review sentiment, ingredient efficacy, and cross-platform consistency.
Reviewed by Flash AI Editorial Team · Last updated March 2026.
The FAE Beauty Lip Whip offers a comfortable, lightweight, and smooth application, feeling like 'nothing on my lips' for many users, which is a significant advantage over traditional drying matte liquid lipsticks.
The FAE Beauty Lip Whip boasts impressive pigmentation, delivering rich color payoff in a single swipe, and its shade range is noted as being inclusive and flattering for various skin tones, particularly Indian skin tones.
The FAE Beauty Lip Whip is formulated with ingredients like Vitamin E and Cherry Coffee, which contribute to its moisturizing properties, preventing dryness and keeping lips nourished, making it a comfortable option for those who dislike dry matte lipsticks.
The FAE Beauty Lip Whip is praised for its long-lasting wear, with many users reporting it stays put for hours, even through meals, and is generally smudge-proof and non-transferable once fully dry, making it reliable for all-day wear.
Despite claims of being non-drying, some users with dry lips have found the FAE Beauty Lip Whip to be drying and potentially cracking, with one user noting it felt 'so bad' on their lips and required reapplication of lip balm.
Some users have experienced disappointment with specific shades of the FAE Beauty Lip Whip, finding them to appear lighter or different from online swatches and descriptions, leading to regret over their purchase.
While generally smudge-proof, the FAE Beauty Lip Whip can transfer slightly, especially with oily foods, and may require makeup remover for complete removal, indicating it's not entirely transfer-proof or easily removable without assistance.
Flash AI analyzes thousands of reviews across Amazon, Nykaa, YouTube & Reddit, etc. to give you one honest score — and finds you the best price in India.
The Fae Beauty Lip Whip 12H Matte Liquid Lipstick in Cherry is a full-coverage liquid lipstick with a soft mousse texture, built to deliver matte colour for up to 12 hours. Flash AI scored it 75 out of 100, drawing on 348 verified reviews across 5 platforms, with pigmentation earning 85 and comfort earning 80 out of 100. The Cherry shade sits in the red colour family and has resonated strongly with Indian buyers looking for a bold, long-wear everyday lip option.
The formula uses Vitamin E and Cherry Coffee as its two key ingredients. Vitamin E is a well-known nourishing ingredient that helps support the lip barrier, directly addressing the dryness that most matte formulas cause. Cherry Coffee contributes to the moisturising profile of the product, working alongside Vitamin E to keep lips comfortable through hours of wear. Fae Beauty describes the texture as an airy, whipped soft mousse, and reviewers consistently confirm this, noting the formula feels light and applies smoothly through the precise wand applicator. Copperpods Cosmetics manufactures this product in India, and it carries vegan and cruelty-free credentials, a 24-month shelf life, and a 10 ml fill.
The Lip Whip suits buyers who want long-wear matte colour that does not strip moisture from the lips. Reviewers broadly report comfortable all-day wear, with many noting the formula stays put even through meals. Use caution if your lips are already very dry or chapped. Some reviewers with dry lips found the formula still caused flaking or required a lip balm underneath, despite the non-drying claim. Shade accuracy scored 60 out of 100, the lowest in the breakdown, with some buyers finding Cherry lighter or different from online swatches. Checking verified buyer photos before ordering online reduces the risk of disappointment. The formula can also transfer slightly with oily food and needs a makeup remover for full removal.
The Fae Beauty Lip Whip Cherry costs between ₹455 and ₹634 across 12 sellers. At ₹455 from the most competitive seller, this is strong value for a vegan, cruelty-free, full-coverage matte with an 85 pigmentation score and genuine comfort credentials. The overall review sentiment is positive, particularly on pigmentation and wearability, which are the two factors that matter most in a liquid lipstick. The lower shade accuracy score is the one caveat worth factoring in for online buyers. Confirm the Cherry shade through verified buyer photos or an in-person swatch, and this product delivers solid value at its price point.
"With a Flash AI Score of 75/100, Fae Beauty Lip Whip 12H Matte Liquid Lipstick - Cherry 10 ml earns its ranking through demonstrated, cross-platform results."
— Flash AI Editorial TeamFae Beauty is an Indian makeup and beauty brand known for its bold, inclusive colour cosmetics designed for all skin tones. Their product range focuses on long-wear formulas, including their popular Lip Whip matte liquid lipsticks that deliver rich pigment with comfortable all-day wear. Fae Beauty products are widely available across major Indian marketplaces including Amazon, Myntra, Nykaa, and Purplle.
| Features | Beauty Lip Whip 12h Matte Liquid | Swiss Beauty Gloss Me Lip | Mars Cosmetics Love Track Velvet Lip | Maybelline New York Super Stay Matte |
|---|---|---|---|---|
| Key Actives | Vitamin E, Cherry Coffee | Jojoba Oil, Glycerine | ||
| Best For | everyday makeup | |||
| Fragrance | — | — | — | — |
| Price From | ₹455 | ₹129 | ₹237 | ₹444 |
"Color is As expected. I was skeptical about the color RIDE. I went through all the reviews and swatches online. Color NUT felt too mouvish brown and DARE looks more burnt orangish brown in reviews, other shade have more of pinks like SAFEWORD, SCREW and SLIP CHERRY OR EDGE, which I don’t want. I wanted a true brown nude with hint of pink, not mich pink. My search ended up with RIDE. Honestly, people online use filters and makes the color looks different in every video. Someone said in reviews that it’s a color similar to MAC WHIRL or Nude Nuance. In my openion it’s better than nude nuance, and I love this shade, and formula as well. I don’t like super matte lipsticks. I don’t want to buy any other shade from lip whip because I already have the similar colors in other brands. Also, it’s lightweight and doesn’t transfer when i kissed on my hand."
"Absolutely love the Fae Beauty Lip Whip in Peach! The shade is a perfect warm peachy nude for everyday wear ? super flattering on Indian skin tones. Feels ..."
"Smooth, mousse-like formula Long-lasting and transfer-resistant Vegan & cruelty-free Inclusive shade range Can slightly transfer with oily foods The FAE Beauty Lip Whip delivers on its promise of comfort, performance, and inclusivity. It’s ideal for those who love matte lips but hate the dryness. With bold nudes and a soft mousse texture, it's a solid daily go-to that performs beautifully across occasions."
Use the precise wand applicator to outline your lips first, then fill in from the centre outward. The formula is highly pigmented, so one swipe delivers full coverage. Allow the lipstick to set for a minute or two before eating or drinking to get the best out of its 12-hour longevity.
The formula includes Vitamin E and Cherry Coffee, which contribute to its moisturising properties, and it carries a non-drying claim. However, some reviewers with already dry lips have reported flaking or discomfort during wear. If your lips are dry or chapped, applying a thin layer of lip balm underneath before use is a sensible precaution.
Cherry Coffee is a key ingredient in the Lip Whip that contributes to the product's moisturising profile. It works alongside Vitamin E to help keep lips nourished during wear, which is part of what differentiates this formula from standard drying matte liquid lipsticks.
Reviewers note that the formula becomes smudgeproof and largely transfer-resistant after a short initial drying period. Avoid pressing your lips together immediately after application. Giving it one to two minutes to set delivers the best longevity and smudge resistance throughout the day.
The product is vegan and cruelty-free, and the specs carry no specific allergen warnings. If you have a known sensitivity to Vitamin E or Cherry Coffee, consult your dermatologist before use. Some reviewers with very dry or sensitive lips have also reported discomfort during wear, so a brief patch test before full application is a sensible step.
Standard bullet matte lipsticks tend to feel heavy and can leave lips feeling dry and tight. The Lip Whip uses a soft mousse, airy whipped formula that feels weightless and delivers full coverage in a single swipe. Reviewers frequently describe it as feeling like nothing is on their lips, which is a significant departure from typical matte textures. The inclusion of Vitamin E and Cherry Coffee also actively supports moisture retention during wear.
The Fae Beauty Lip Whip Cherry is available from ₹455 across 12 sellers. Comparing prices on platforms like Nykaa, Amazon India, and Flipkart gives you the best chance of finding it at the lower end of the ₹455 to ₹634 range. If you purchase during a sale, check the expiry date before buying, as some buyers have received products with short remaining shelf life during sale periods.
The Lip Whip has an airy, whipped mousse texture that feels light and comfortable throughout wear. Reviewers consistently describe it as feeling like nothing is there, which sets it apart from heavier matte liquid lipsticks. It applies smoothly and some users find it easy to blend for a diffused lip look. Once set, it stays in place without feeling tight or stiff.
Vitamin E is a widely used ingredient in cosmetic formulations and cosmetic formulators broadly recognise it as safe for topical use, including on the lips. In the Lip Whip, it serves a nourishing function that helps counteract the drying effect matte finishes can cause. The product has a 24-month shelf life and a 10 ml fill, which supports comfortable regular use within the expiry period.
The Cherry shade sits in the red colour family and reviewer insights indicate it is flattering across various Indian skin tones. However, the shade accuracy score of 60 out of 100 suggests some buyers have found the colour appears lighter or different from online swatches. Checking verified buyer photos or swatching in person before purchasing is the most reliable way to confirm the Cherry shade works for your specific skin tone.