The Ordinary Niacinamide 10% + Zinc 1% 30ml by The Ordinary is reviewed and scored for the Indian skincare market by Flash AI. This product analysis covers performance across India's humid climate conditions in cities including Mumbai, Delhi, Bengaluru, Chennai, Hyderabad, and Kolkata. Prices are tracked across 15 Indian sellers including Amazon India, Nykaa, Purplle, and Flipkart. Flash AI Score: 89/100.

The Ordinary Niacinamide 10% + Zinc 1% 30ml — Flash AI Score 89/100
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Niacinamide 10% + Zinc 1%

The Ordinary pairs Niacinamide at 10% with Zinc 1% in this lightweight, water-based serum for morning and evening use.

4.4
241614+ Verified Reviews
Best Price

Flash AI Score

89/100

241614+ Verified Reviews

5 Major Platforms

Score Breakdown
Effectiveness100/100
Longevity94/100
Texture/Formula83/100
Skin Compatibility75/100

Score computed from verified review sentiment, ingredient efficacy, and cross-platform consistency.

Reviewed by Flash AI Editorial Team · Last updated March 2026.

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Amazon
In stock
₹600
Myntra
₹600Buy
Nykaa Man
₹600Buy
Flipkart
₹998Buy
Nykaa
₹1100Buy
Compare all 15 prices on Flash

What reviewers love

Strength

Superior oil control and pore minimization

Effectively controls and regulates oil/sebum production, significantly reducing midday greasiness and shine, leading to a matte finish for oily and combination skin types. This oil regulation also helps minimize the appearance of pores and reduce skin congestion.

Strength

Effective acne treatment and texture improvement

Visibly treats and reduces skin breakouts, acne, pimples, and blemishes, promoting faster healing and preventing future occurrences. It also helps improve overall skin texture, making it smoother and clearer, and reduces the appearance of fine lines and wrinkles.

Calms inflammation and brightens skin tone

Reduces inflammation, redness, and irritation, making it suitable for sensitive and acne-prone skin. It also helps improve skin tone, brighten the complexion, and fade dark spots and pigmentation, contributing to a more even and radiant appearance.

Supports skin barrier and enhances hydration

Strengthens the skin barrier function by increasing ceramide production and supporting the skin's protective layer, which helps prevent dehydration and improves overall skin quality and resilience. This also contributes to a smoother, clearer complexion with a healthy glow.

5 more strengths on Flash

Worth knowing

!Limitation

Potential for irritation and breakouts

May cause irritation, stinging, or redness, particularly on sensitive, broken, or dry skin, or when mixed with other active ingredients. Some users report breakouts or clogged pores, especially when introducing the product too quickly or using it without proper hydration.

Can feel sticky and pill under makeup

The serum can feel thick and sticky on the skin, and may pill or ball up under makeup or when layered with certain oils, creating an unpleasant texture and potentially affecting product application and finish.

May not be sufficiently hydrating for dry skin

Is not very hydrating on its own and can potentially dry out the skin, especially for individuals with dry or sensitive skin types. It is recommended to use a hydrating moisturizer alongside it to prevent dryness and ensure optimal skin tolerance.

5 more limitations on Flash

One score. Best price. No sponsored results.

Flash AI analyzes thousands of reviews across Amazon, Nykaa, YouTube & Reddit, etc. to give you one honest score — and finds you the best price in India.

Our Analysis

The Ordinary Niacinamide 10% + Zinc 1% is a high-strength vitamin and mineral serum that targets blemishes, excess oil, and enlarged pores. It earns an AI Score of 89/100 on Flash AI, supported by 241,614 verified reviews across 5 platforms, making it one of the most reviewed active serums available in India. The score breaks down as 100 on Effectiveness, 94 on Longevity, 83 on Texture/Formula, and 75 on Skin Compatibility, pointing to strong real-world performance with a few formulation factors worth considering before you add it to your routine.

The formula works through two actives: Niacinamide at 10% and Zinc PCA at 1%. Niacinamide, a form of Vitamin B3, reduces the appearance of blemishes, balances sebum activity, and minimises pore visibility. Product highlights note that oil control benefits can appear in as little as 3 days, with visible pore reduction taking up to 4 weeks of consistent use. Zinc PCA supports oil regulation and helps address congestion and blackheads. The serum is water-based, lightweight, and absorbs without sticky residue, making it easy to layer under moisturiser or makeup. It contains no alcohol, fragrance, oils, parabens, or silicones, and the brand lists it as vegan and cruelty-free. It suits both morning and evening application, slotting into your routine after cleansing and before moisturiser.

Oily, combination, and acne-prone skin types benefit most from regular use. Reviewers report reduced midday shine, faster healing of breakouts, and clearer skin texture after consistent use over several weeks. Some users with sensitive or dry skin report stinging, redness, or new breakouts, particularly when introducing the product too quickly or combining it with other strong actives. The serum does not hydrate on its own, so pairing it with a moisturiser is important for dry skin types. It is also less effective on deep acne scars and severe inflammatory acne, and results on persistent redness vary across users.

Flash AI rates this serum 89/100, backed by one of the largest verified review bases in the active serum category. At a price range of ₹600 to ₹3,511 across 15 sellers, the variation is significant and shopping around pays off. Buying at the lower end delivers excellent value for a high-concentration active treatment. For oily and combination skin dealing with visible pores, recurring blemishes, or excess sebum, this serum is a focused formula with a strong track record. Use it alongside a moisturiser and broad-spectrum sunscreen for a complete, effective routine.

"With a Flash AI Score of 89/100, The Ordinary Niacinamide 10% + Zinc 1% 30ml earns its ranking through demonstrated, cross-platform results."

— Flash AI Editorial Team
Specifications
Highlighted FeaturesOil-Free, Alcohol-Free, Vegan, Cruelty-Free
Skin TypeAll skin types, Oily skin, Regular skin, Combination skin, Dry skin, Sensitive skin
Free OfAlcohol, Fragrance, Oils, Parabens, Silicones
Shelf Life3 Years
TextureLightweight
BenefitsReduce the appearance of skin blemishes, Balance visible aspects of sebum activity, Pore minimizing
FormulationSerum
Item Weight30 g
Net Quantity30ml
Product TypeSerum

About The Ordinary

The Ordinary

The Ordinary is a skincare brand celebrated for its no-nonsense approach to effective ingredients at remarkably affordable price points. Their product range focuses on single-ingredient formulations like Glycolic Acid and Niacinamide, targeting concerns such as uneven texture, dullness, and acne-prone skin. Available across major Indian marketplaces including Amazon, Flipkart, Myntra, and Nykaa, the brand has built a loyal following for delivering transparency-first skincare.

How it compares

Features Niacinamide 10% + Zinc 1% Minimalist 2% Hyaluronic Acid + Pga The Derma Co 10% Niacinamide Face Serum Vilvah Milk Drops Brightening Serum
Key Actives Niacinamide 10%, Zinc 1% Hyaluronic Acid, Vitamin B5NiacinamideAlpha Arbutin, Hyaluronic Acid…
Best For All skin types WomenSensitive SkinPregnant women
Fragrance Fragrance-free UnscentedUnscented
Price From ₹600 ₹499₹254₹215

What buyers say

Read all 241614+ reviews
★☆☆☆☆

"I've tried cheap to mid priced Niacinamide serums at 5/10/15% and this is by far the most disappointing. First off, the smell is really off-putting, it's ..."

V
Verified Buyer on Google
★☆☆☆☆

"The Ordinary Niacinamide 10% + Zinc 1% serum has a Period After Opening (PAO) of 12 months, meaning it's formulated to remain stable and safe for that duration post-opening.Ingredients like Niacinamide can degrade after this period, potentially becoming unstable and leading to skin irritation, redness, or breakouts rather than the intended blemish-control benefits."

V
Verified Buyer on Amazon
★★★★★

"Skin Suitability:sensitive acne prone combination oily skin Absorption:quite fast after spreading and patting in The serum is quite thin but still rather ..."

V
Verified Buyer on Google

Frequently asked questions

How often should I use this serum and what is the correct way to apply it?

You can apply this serum twice daily, in the morning and evening, as listed in the specs. Apply a few drops to your face after cleansing and before moisturiser. Product highlights recommend patch testing before use and avoiding application on broken skin to reduce the risk of irritation.

What skin types and concerns is this serum suited for?

The specs list this serum as suitable for all skin types, including oily, combination, dry, regular, and sensitive skin. It specifically addresses enlarged pores, excess sebum, blemishes, spots, congestion, and blackheads. Oily and combination skin types report the most consistent benefits based on verified reviewer insights, though all listed skin types appear in the product specs.

What does Niacinamide at 10% do for the skin, and how does Zinc PCA at 1% support it?

Niacinamide, a form of Vitamin B3, reduces the appearance of blemishes, balances visible sebum activity, and minimises pore size. At 10%, it is a high-strength concentration suited for active oil and pore concerns. Zinc PCA works alongside it to regulate oil production and help address congestion and blackheads, as noted in the product highlights.

How long does it take to see visible results with this serum?

Product highlights indicate oil control benefits can appear in as little as 3 days, with visible pore reduction taking around 4 weeks of consistent use. Reviewer insights suggest blemish reduction and improved skin texture become noticeable over several weeks of regular application. Results vary depending on your skin type, the concerns you are targeting, and how consistently you use the product.

Is this serum safe for sensitive skin, and how should I introduce it?

The specs list sensitive skin as a compatible skin type, and the formula avoids fragrance, alcohol, and other common irritants. However, some sensitive skin users in the reviews report stinging or redness, particularly when combining it with other active ingredients or introducing it too quickly into a routine. Starting with once-daily use and monitoring your skin response before moving to twice daily is a sensible approach.

How does a dedicated niacinamide serum at 10% differ from everyday skincare products that contain niacinamide?

Most everyday moisturisers or toners include niacinamide at low concentrations to support general skin condition rather than to directly target specific concerns. A dedicated serum at 10% delivers a focused dose to visible issues like enlarged pores, excess sebum, and blemishes. This serum also combines Zinc PCA at 1% for additional oil regulation, adding a second active that standard products rarely include at an effective level.

Where can I buy this serum at the lowest price in India?

This serum is available from ₹600 across 15 sellers based on current pricing data. Prices vary up to ₹3,511 depending on the seller and platform. Comparing prices across Indian retail platforms before purchasing gives you the best chance of finding the lowest available price, as rates and stock levels shift frequently.

How does this serum feel on skin, and does it pill under makeup?

The serum has a lightweight, water-based texture that absorbs quickly in most cases without leaving sticky residue. However, some reviewers note it can feel thick on certain skin types and may pill or ball up under makeup or when layered with oils. Allowing complete absorption before applying the next product in your routine significantly reduces the likelihood of pilling.

Can this serum be layered with other actives like vitamin C, retinol, or AHA/BHA?

The specs confirm this serum suits both morning and evening use, making it compatible with a range of active routines. Reviewer insights indicate it layers well with other actives when each product is introduced gradually. Some users report irritation when combining multiple strong actives at the same time, so adding one product at a time and monitoring your skin response before layering extensively is advisable.

How does this serum help the skin overall?

This serum helps reduce the appearance of blemishes, minimise visible pore size, and balance sebum activity, as listed in the specs. Reviewer insights also highlight improvements in skin tone, texture, and inflammation, along with fading of dark spots and pigmentation over time. Niacinamide supports the skin barrier by increasing ceramide production, which helps prevent dehydration and improves overall skin resilience with regular use.

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